540-693-0404   Fredericksburg, VA

BEST IN OUR FIELD

Why choose us for your marketing?

At DigitalFXBG, we don’t believe in one-size-fits-all marketing. We take a strategic, results-driven approach tailored specifically to your business goals. Our team combines deep industry expertise with data-backed insights to identify your ideal audiences, craft compelling campaigns, and continuously optimize performance across channels. Most importantly, we’re focused on delivering measurable outcomes—whether that’s increasing qualified leads, driving sales, or strengthening your brand. When you work with us, you gain a dedicated partner committed to using your marketing budget efficiently and effectively to generate real, sustainable growth.

Spend less time working on your marketing and more time building your business.

Your Goals. Our Strategy. Measurable Impact.

Marketing Analytics  –  Targetted Media Placement  –  Detailed Marketing Reporting

Marketing Analytics

Business owners don’t just want data—they want clarity, direction, and results.
  • Clear, Actionable Insights: Data should be easy to interpret and tied to business goals—not buried in spreadsheets.
  • Proven ROI: Exactly what’s working, how much it costs, and what they’re getting in return.
  • Real-Time Reporting: Access to up-to-date performance helps guide smart, fast decisions.
  • Full-Funnel Visibility: From first click to final conversion, full transparency into the customer journey.
  • Smarter Budget Decisions: Analytics should guide where to invest, scale, or cut back—based on what drives results.

Targetted Media Placement

Effective media placement isn’t about being everywhere—it’s about being in the right places, with the right message.
  • Precision Targeting: Ads must reach each business’ ideal audience based on behavior, demographics, and intent.
  • Budget Efficiency: Every dollar should be spent with purpose, minimizing waste and maximizing return.
  • Channel Strategy That Works: From digital to traditional media, the mix must be tailored to your specific audience habits—not guesswork.
  • Performance Transparency: Clear reporting on impressions, clicks, conversions, and cost, across all possible media streams.
  • Ongoing Optimization: Campaigns should be monitored, tested, and adjusted continuously for peak performance.

Detailed Marketing Reporting

Comprehensive reporting is more than a recap—it’s a roadmap to smarter growth.
  • ROI Visibility: Reporting should show what’s generating revenue, not just impressions or clicks.
  • Channel & Campaign Breakdown: Performance data by platform, campaign, audience, and message.
  • Audience Behavior Insights: Understanding who’s engaging and why helps refine future strategy.
  • Attribution Clarity: A comprehensive view of the full journey—how each touchpoint contributes to conversion.
  • Actionable Recommendations: Insights are only valuable if they come with clear next steps for improvement.

Let's Build Your Custom Marketing Solution

All services are available separately or bundled to fit your goals, audience, and budget.

Digital Marketing Services

Strategy & Consulting
  • Marketing audits & competitor analysis

  • Campaign strategy & roadmap development

  • Audience segmentation & persona creation

Website & UX Services
  • Website design & development

  • Mobile optimization & user experience (UX/UI)

  • Conversion rate optimization (CRO)

Search & Performance Marketing
  • Search Engine Optimization (SEO)

  • Google Ads & Paid Search (SEM)

  • Display & programmatic advertising

social marketing & content
  • Social media strategy & management

  • Paid campaigns (FB, Meta, LinkedIn, etc.)

  • Blog writing, video content & infographics

Email & CRM Marketing
  • Email campaigns & automation

  • CRM integration (HubSpot, Salesforce, Zoho)

  • Lead nurturing & segmentation

data, analytics & optimization
  • Custom dashboards & campaign reporting

  • Multi-channel attribution & ROI tracking

  • A/B testing & data-driven insights

Traditional Advertising Services

Media Planning & Buying
  • TV (broadcast, cable, streaming platforms)

  • Radio (local, satellite, streaming)

  • Print (newspapers, direct mail)

  • Out-of-Home (billboards, transit, signage)

Creative & Production Services
  • TV & radio scriptwriting & production

  • Print ad design & layout

  • Direct mail creative & execution

  • Storyboarding & asset development

Public Relations & Communications
  • Press releases & media outreach

  • Public relations strategy

  • Brand events

  • Crisis Communications

Branding & Identity
  • Logo & brand identity design

  • Brand guidelines & voice development

  • Cross-channel brand campaigns

Collateral & Promotions
  • Brochures, flyers, and sales kits

  • Promotional merchandise & giveaways

  • Trade show & booth materials

Market Research & Insights
  • Focus groups & custom surveys

  • Brand perception tracking

  • Message testing & competitive analysis

Learn how we helped 100 top brands gain success